Posts tagged ‘Sales/Marketing’

My Mysterious Method To Get Referrals By IAWAB Expert Kim Duke

My friend Jo and I were having a glass of wine the other night.  We both help women in biz so of course we were sharing stories and comparing notes.  (And lots of laughing in between!)

She’s an amazing woman I met 8 years ago and she’s one of my closest friends.  We actually met because of a referral!!

We have loads in common and we both grew up in small towns where people knew and helped each other.

Jo sipped her wine and said “Hey – how many introductions did you do this week?”

I sipped my wine and said “I dunno – I think around the 15- 20 mark – I haven’t tallied it up yet. And you?”

She said “I’m about the same. It’s so much fun!”

Last year Jo won the North American Managing Director of the Year award for eWomenNetwork  and I was thrilled to be on the recent front cover of a national North American magazine.

We attract attention.  LOTS of it.

Want to know something WE DO ALL THE TIME and you’re probably NOT doing?

Want To Know Our Mysterious Method of Getting Referrals? Read the rest of this entry »

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It’s Official – Your Sales Pity Party is Now Over By Kim Duke

My dad has a saying: 

“Most people are like chickens. They don’t like their feathers ruffled – it flusters them.” 

I would bet you’re acting like a chicken right now.

Lots of squawking and not too much action.

But Chicken Little – the sky isn’t falling and your parade doesn’t have to be rained on either. 

 You’re Acting Flustered And It’s Hurting Your Sales 

Lots of things are happening out there.   

  • Changes in the economy.  
  • Changes in politics.
  • Changes in technology.
  • Changes in how customers react.
  • Changes in sales and marketing.
  • And all this change is ruffling your feathers and you’re feeling a little flustered aren’t you?

 Well Here Is Some Sales Diva Advice For You 

Are you ready? It’s REALLY ENLIGHTENING! 

Settle down. Get a grip.  Smarten up. Hate to break it to you cupcake but CHANGE IS A CONSTANT. And quite frankly, you need to be more flexible. Your Pity Party Is Now Officially Over. 

The business environment is always in a state of flux. So it is up to you to decide the pro-active directions, activities and attitudes that are best for your business. And being flustered stops you from being focused on what is really important. 

This is the year for you to get your act together and create strong relationships with your customers and potential customers.  It’s the year for invention, re-invention, moving forward, carving away what doesn’t fit and adding what does. 

But it all has to start with you lady. 

Settle down. Get a grip. Smarten up. 

Which means what? 

  1. Finally deciding which niche customer you serve best.
  2. Invest in an assistant so you don’t do everything yourself.
  3. Putting a marketing plan in place.
  4. Getting your revenue and expense projections done NOW.
  5. Create a follow-up plan for customers.
  6. Create a referral plan so you don’t grow your biz the hard way.
  7. Updating your sales and marketing materials.
  8. Raising your rates
  9. Improving your products and services

 

Stopping the whining – really – it is boring everyone! 

So make a choice. Get out of the Pity Party thinking of… “I am feeling so flustered, overwhelmed, busy, confused, I don’t have any money, I don’t have any time, the competition is brutal, all the good customers are taken, the economy is terrible, blah, blah, blah.” 

Yawn.   

You know better.  So start doing better. 

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Kim Duke, The Sales Diva,provides savvy, sassy sales training for women small biz owners and entrepreneurs. Kim works with clients internationally, showing them the secrets of selling that work for women in sales. Sign up for her Pearls of Wisdom ezine FREE e-zine and receive her FREE Bonus Report The 5 Biggest Sales Mistakes Women Make at Sales Training

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Kim Duke

IAWAB Faculty Member-Kim Duke

 

Kim Duke is CEO and Founder of The Sales Divas, www.salesdivas.com, she’s an international sales expert who provides savvy, sassy sales training for women entrepreneurs (with a twist!)

 Her extensive sales background was based in the media – 15 years working with 2 of Canada’s largest national television networks in sales and management.  

She is a national award winning salesperson – and was the second youngest sales manager in Canada for CBC Television (Canada’s oldest network).

 Now Kim is a successful entrepreneur – providing training for companies internationally.  She recently was in Vegas and was one of the key conference speakers (which included Jack Canfield of Chicken Soup For The Soul and The Secret)

She’s an author, and speaker who’s had numerous interviews for international and national television, as well as radio and print across North America. (She was recently featured on NBC Television!)

Kim is a national magazine columnist and also writes hundreds of articles for newsletters and websites internationally.

20,000 entrepreneurs from 54 countries around the world eagerly await her sales tips each week.

She’s bold, she’s sassy and you’re going to LOVE her tips to kick off YOUR SALES!

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